I’m an Associate Professor in the Department of Communication at University of Connecticut, where I'm part of the Human-Computer Interaction Lab. I'm also a faculty affiliate of the Institute for Collaboration on Health, Intervention, and Policy (inCHIP), the Connecticut Institute for Brain and Cognitive Science (IBACS), and the Sustainable Global Cities Initiative (SGCI).

My research focuses on information sharing as communication on social media. Specifically, I investigate the effects of using social media to engage with news content, share health activities, disclose personal information, ask questions, seek social support, and how scientists can use these platforms to engage with the public.


  • Fulbright in Communication panel accepted to ICA
    Perreault, G., Pearce, K. E., Bowman, N. D., Oeldorf-Hirsch, A., Kranstuber Horstman, H., Kingsley Westerman, C., Freiling, I., Dubois, E., Kaur, S., Dorrance Hall, E., Denes, A., Baykurt, B., Wirz, D. S., Bowe, B. J., Henrichsen, J., Friedlander, J., & Goodwin, C. (2022, May). The Fulbright experience in communication. Blue Sky panel to be presented […]
    Posted on January 14, 2022
  • Student-led paper accepted to most competitive ICA to date!
    Chen, Y. & Oeldorf-Hirsch, A. (2022, May). A bargain of agency and happiness in mobile phone use? Agentic mobile regulation for subjective well-being. Paper presented at the 72nd annual conference of the International Communication Association (ICA), Paris, France.
    Posted on January 12, 2022
  • Chapter in new book
    Oeldorf-Hirsch, A. (2021). The role of engagement in learning from active and incidental news exposure on social media. In F. Shen (Ed.), Social media news and its impact. New York: Routledge. https://www.routledge.com/Social-Media-News-and-Its-Impact/Shen/p/book/9781032016856
    Posted on January 7, 2022
  • First publication for 2022!
    Oeldorf-Hirsch, A., & Chen, Y. (2022). Mobile mindfulness: Predictors of mobile screen time tracking. Computers in Human Behavior, 129, 107170. https://doi.org/10.1016/j.chb.2021.107170
    Posted on December 28, 2021
  • New publication on green advertising in social media
    Pittman, M., Oeldorf-Hirsch, A., & Brannan, A. (2021). Green advertising on social media: Brand authenticity mediates the effect of different appeals on purchase intent and digital engagement. Journal of Current Issues & Research in Advertising, Latest Articles. https://doi.org/10.1080/10641734.2021.1964655  
    Posted on November 2, 2021

Contact me

Phone: 1 (860) 486-3968
Address: Office: 218 Arjona Bldg
Mail: 337 Mansfield Rd, Unit 1259
Storrs, CT 06269
More: http://bit.ly/aoh_cv