publications

Two new graduate student-led publications on social media

Coletti, A., McGloin, R., Oeldorf-Hirsch, A., & Hamlin, E. (2022). Science communication on social media: Examining cross-platform behavioral engagement. The Journal of Social Media in Society, 11(2), 236-263. https://thejsms.org/index.php/JSMS/article/view/995

Pierre, L., Lee, Y., Oeldorf-Hirsch, A. (2022). Exploring the effects of media format and disclosure of native Twitter ads on consumer evaluations and decision-making. Journal of Promotion Management. https://doi.org/10.1080/10496491.2022.2163039

Chapter in new book

Oeldorf-Hirsch, A. (2021). The role of engagement in learning from active and incidental news exposure on social media. In F. Shen (Ed.), Social media news and its impact. New York: Routledge. https://www.routledge.com/Social-Media-News-and-Its-Impact/Shen/p/book/9781032016856